Maximize Your Business Profitability with Delivery Margins

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Want to boost your agency’s profitability?
Here’s a key metric to watch: Delivery Margin.
Your delivery margin should be at least 50%, meaning you spend less than half of every dollar a client pays you on getting the work done.
Why? Because if you’re not hitting this mark, you’re going to struggle with the rest of your budget—sales, marketing, admin, and more.
Aim for that 50% delivery margin as a baseline.
If you fall short, you’ll still want to have enough left to cover other costs and hit a target profit margin of around 20%.
Measuring and managing your delivery margin is crucial—it’s the foundation of your profitability.
Check out this episode to understand why delivery margin is your secret weapon for sustained success!
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