5 ways to use Instagram for B2B services marketing - part 4.
Direct outreach, using direct messages.
This is probably the most overlooked strategy in the book…
Follow small businesses you would like to provide services to. When they follow you back, start a conversation.
Once you have determined that they would be a good fit, simply offer to help them.
If you follow the right people, every one that follows you back (which you can then send a direct message), will be a prospective client.
Of course, it goes without saying that you will need at least some decent content on your profile.
To show that you can help them deal with their challenges.
Do you struggle to get traction with your small business marketing? Watch the linked video for a possible solution."
Direct outreach, using direct messages.
This is probably the most overlooked strategy in the book…
Follow small businesses you would like to provide services to. When they follow you back, start a conversation.
Once you have determined that they would be a good fit, simply offer to help them.
If you follow the right people, every one that follows you back (which you can then send a direct message), will be a prospective client.
Of course, it goes without saying that you will need at least some decent content on your profile.
To show that you can help them deal with their challenges.
Do you struggle to get traction with your small business marketing? Watch the linked video for a possible solution."
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